UK based iFi audio has been on a roll lately, releasing a handful of critically acclaimed budget components under the ZEN moniker. Accolades for the ZEN DAC and ZEN CAN headphone amplifier set high expectations for the most recent addition, the ZEN Phono.
US consumers spent $232 million on vinyl records last year so iFi were wise to include some analog action in their entry level line. As with their other product lines, iFi has carefully considered the features included in the ZEN products to differentiate them from the ‘swiss army knife’ or minimalist approach of some competitors.
ZEN components are priced at under $200—high enough to offer a quality piece of hardware but low enough to have mainstream appeal. Can the ZEN Phono, priced at $150, stand up to expectations and hold its own in a competitive segment?